Last year, Sharp officially released the 8K TV LV-85001, which has a resolution of 76,804,320 pixels, which is 16 times that of 1080P. It is obviously extremely amazing. However, the price is naturally very high and the price is 16 million yen (approximately RMB 970,000), which is difficult to spread in the consumer market. In fact, in the case of insufficient 4K content, 8K content is even more rampant, so in addition to demos, high-priced 8K TVs cannot yet enter the consumer market.
Based on this situation, Sharp has developed a "4K Next" standard that is equipped with a 4K panel and achieves 8K image quality through a special pixel algorithm. Let's look at it together.
What is Quattron PRO?
Sharp put forward the "4K Next" standard, called "Quattron PRO" technology. In simple terms, Quattron PRO is to upgrade the traditional three-color RGB pixels to four-color RGBY (red, green, blue and yellow) for better color performance. At the same time, two sub-pixels are added in each pixel, the brightness of the image is doubled, and there are more actual display pixels (66 million), which is naturally more clear than the conventional 4K 42 million pixels.
So why does Sharp need to develop this kind of panel technology similar to "software interpolation"? Very simple, cost. After all, true 8K panels are extremely expensive at the moment and may need to work in a display area of ​​at least 100 inches, and it will take several years to become common.
In addition, even if the "4K Next" TV, the cost is actually not low, Sharp LC-80XU30 offer about 1.8 million yen (about 11 million yuan), although the screen is 80 inches, but the price is also the average family unacceptable.
summary
Obviously, in addition to HDR, companies such as Sharp have begun to seek wider development, "4K Next" is obviously a direction. According to external media tests, in the 80-inch size, "4K Next" TV is indeed more clear than the average 4K TV, the color and brightness are more outstanding. With the gradual reduction of costs, people’s pursuit of ultimate clarity will not change and entering the market as soon as possible, may be able to get more opportunities.
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